Singapore Pools – A Trusted Name For Lottery Lovers and Sports Enthusiasts

You can bet on sports and games at the Singapore pools online sportsbook. It is a state-owned sportsbook that is legal to use. It is monitored and supervised by the Singapore ministry of finance. It offers great odds and a few betting markets, including football, motor racing, and horse racing. In addition, you can wager and stream live matches.

In the last financial year, Singapore Pools recorded a record turnover of $12.2 billion. This is a 7% increase from the previous year. The company continues to grow at a steady pace, and is on track to hit its 2024 target of $14 billion in turnover by the end of this financial year.

This is an encouraging sign for Singapore Pools, which was founded in 1968. Since its inception, the organisation has grown from a small counter service operation to a full-fledged digital gaming business that is accessible and secure for its customers. It is a key part of Singapore’s cultural fabric and has a unique position as a trusted lottery brand that helps to drive responsible gambling among the community.

The company’s revenue is used to fund charitable and community programmes. It contributes to the country’s social welfare, education, healthcare, and sports sectors, as well as to community development initiatives. In addition, it pays millions of dollars to the Tote Board annually in taxes and duties for the benefit of Singaporeans.

Yeo explains that the COVID-19 outbreak and the government’s efforts to crack down on illegal gambling activities forced the company to revamp its customer touchpoints, shift its traditional counter-service model to an online one, and empower its employees. He believes this is a crucial step in transforming the organisation into a more agile and digitally empowered entity.

Despite this change, Singapore Pools has remained a trusted name for lottery lovers and sports enthusiasts alike. Its portfolio of products has also expanded over the years. Toto, which was launched in 1968, remains the most popular product. Singapore Sweep, the nation’s second-most popular lottery, followed in 1969, and 4D, a four-digit game, was introduced in 1986. The company also introduced sports betting in 1999 and motorsport and horse racing betting in 2008.

While the TOTO outlet at NEX isn’t as popular as its sister outlets, it isn’t without its charms. In fact, it has the second-highest frequency of Group 1 & 2 winners for a retail mall TOTO outlet. This makes it a must-visit spot for jackpot hunters.